Dominating the gym floor is the best way for personal trainers to get more clients and be more successful. Here's how to do it.

Clients will ask you about eating plans and supplements. Do you know what you can and can’t tell them? Find out here.

Use these three strategies to improve your clients’ core stability and help them reduce or even eliminate lower-back discomfort.

Every trainer will get clients who are totally new to strength training. Here’s how to get them started right, keep them safe, and achieve the results they want.

From keto to HIIT to follow-along workouts, the industry ran out of original ideas ages ago. We just keep putting new twists on old methods that work. Understanding that may help give you an edge.

By catering to people who hate gyms, Planet Fitness has become one of the fastest-growing fitness franchises in the country. Here are its most successful strategies, and how you can do them better.

In the fitness industry, bariatric surgery is often viewed as a cop-out. One trainer who works with pre- and post-op clients wants to tell you why it’s not.

Clients who need corrective exercises don’t always want to do them. Here’s how to get them to “take their medicine” without them even noticing.

Every trainer has at least one client who’d rather make excuses than work hard. Here are 4 ways to shut that down.

Trainers are more educated than ever before. But all that knowledge means squat if you don’t know how to teach.