Your weight loss recommendations may do more harm than good. We break down weight loss psychology and how the best coaches set their clients up for confidence and success.

Despite what anyone says, there's an approach for everyone.

If nobody reads or cares about what you say, your fitness business cannot flourish, no matter how good it is.

Sensationalized and flat-out false fitness and nutrition information are rampant in this industry. All serious professionals must watch this to identify BS when they see it and call it like it is.

"I wrote 100 different workouts!" This celebrity trainer shares what it's REALLY like to create and film a successful home workout DVD.

Follow the 2-step Coaching Algorithm and you’ll discover a mental framework that'll help you coach effectively and deliver better cues.

Jon Goodman’s chance encounter with a metal spoon will change the way you run your fitness business.

What many people describe as “mentorship” is not actually a true mentorship. THIS is what it is.

When clients struggle with weight loss, teach them to embrace the power of self-compassion

You’ve got your certifications. You’ve got your clients. But you still feel inadequate. Here’s how to get over that feeling right now.