Attending social events can deepen your bonds with clients, expand your range of prospects, and give you valuable info that makes you a better trainer (and perhaps a better person).

From Jon: Each Sunday The PTDC publishes a list of the top articles from around the web in 4 different categories: General Health, Fat Loss, Strength Training, and Career.

Working in a health club is often regarded as a dead end for ambitious trainers. But in the right circumstances, you can build a multifaceted career and develop an international following while working for someone else.

Hosting charity events is the ultimate example of doing well by doing good—as long as you also do it right. Read this if you want to raise money for important causes, bring new prospects to your gym and retain your current members.

From Jon: Each Sunday The PTDC publishes a list of the top articles from around the web in 4 different categories: General Health, Fat Loss, Strength Training, and Career.

You aren’t there to entertain clients. But sometimes you need new ways to solve old problems. These exercise variations freshen up your clients’ workouts while giving them a deeper mind-muscle connection.

Working with famous people can elevate your career and your income. But it’s harder than it looks. Here's how to get into the celebrities’ world (and why you may not want to bother).

From Jon: Each Sunday The PTDC publishes a list of the top articles from around the web in 4 different categories: General Health, Fat Loss, Strength Training, and Career.

They’re affluent. They’re eager to get started. And they can be the most loyal clients you’ll ever have. But they also have unique challenges, and present unique risks, that you need to understand before you start working with them.

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