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The Obvious Choice

with Jonathan Goodman, Ren Jones, and Amber Reynolds
Forget becoming an influencer.

This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom. 

No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human. 

Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.

New episodes ship out Mondays and Wednesdays, along with short, business hotseats every Friday.

Recent Episodes

(OTP#74) Tough Clients — When to Troubleshoot or Let Them Go

Learn strategies for dealing with difficult clients—plus signs it's time to let them go, and how to do it.

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(OTP#73) How to Renew the Clients You Should Be Getting

Today the discussion focuses on how you can make sure to get the renewals you deserve and boost your numbers of returning clients.

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(OTP#72) How to Balance Your Day Job, Family, and Online Business

Our team of experts discusses strategies for balancing the demands on your time while maintaining your online training business.

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(OTP#71) Your Content Is Your Life

For this episode the team shares some thoughts on creating authentic content and connecting properly with an audience.

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(OTP#70) A Real Life SOLD OUT Online Training Launch Example

Our panel sits down to discuss an example of selling out an online course and the important steps in this process.

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(OTP#69) How to Turn Public Criticism into Sales

Every online trainer will have disappointed clients who post negative feedback. Your goal is to turn that criticism into sales.

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(OTP#68) How to Be a Content-Creating Machine

Here are the best ways to generate ideas for fitness content, focus your message, and publish your content on social media.

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(OTP#67) How Melissa Shevchenko Had Her First $9500 Month Online from Challenges

In this episode Jonathan sits down with Melisa Shevchenko to talk about how she has built a successful and highly profitable online training business utilizing challenges.

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(OTP#66) Jim Gazzale's $1,500, One-New-Client-A-Week Method

In today's episode, Jonathan speaks to Jim Gazzale about his method for gaining new clients in his online coaching business and how he has raised his prices incrementally.

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