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The Obvious Choice

with Jonathan Goodman, Ren Jones, and Amber Reynolds
Forget becoming an influencer.

This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom. 

No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human. 

Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.

New episodes ship out Mondays and Wednesdays, along with short, business hotseats every Friday.

Recent Episodes

(OTS#17) The Best Apps and Software to Manage Your Online Training Business

There’s no need to overthink when finding what tool to use. All of these are good enough for what you need, so make sure to keep in mind what you want to deliver and pick accordingly.

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(OTS#16) How to Win by Celebrating Your Clients

Rather than telling others how great you are, it’s better to have your clients tell them for you. You’ll be surprised at how much more effective celebrating your clients’ victories is at getting referrals!

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(OTS#15) How to Instantly Be More Productive Without Apps or Software

As your business grows, you can’t keep putting pressure on yourself. Otherwise, you’d burn yourself out. How can you remove some of that burden? Through improving your productivity.

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(OTS#14) How to Save TONS of Time Overnight

Jonathan, Carolina, and Ren talk about saving time. How can you avoid the things you hate doing? How can you be free to do what you want while doing the same quality of work? Why is Ren a better podcast guest than Jonathan?

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(OTS#13) Know When You Need a Course, a Coach, or a Mentor

As you start to get used to the grind, you start wanting to improve the way you do business. But it can get really overwhelming with the number of options available. You hear of people talking to their mentors, hiring a business coach, or taking courses. Which one fits your needs?

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(OTS#12) Mistakes We’ve Made (and Learned From)

Jonathan, Carolina, and Ren share some of their most embarrassing mistakes, and the lessons they learned when they made them.

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(OTS#11) How to Choose the Right Online Training Business Model

Which model is best for you? Jonathan, Carolina, and Ren review the pros and cons of each one, and explain how they fit at different points in your career.

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(OTS#10) Why Memberships Are a Horrible Idea for Just About Every Online Trainer

What’s wrong with a membership program, you ask? Hear it from the experts and the people who’ve done it on a large scale.

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(OTS#9) How to Produce Content to Get Clients (And Not Take Forever)

Many people fail with content because they try to do way too much with way too little thought in way too many places. Here's a more effective way to do it.

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